Resources for Retailers

Welcome

Bookmark this page and get easy access to our most shareable content. This is also your hub for all things new and featured, only from Monrovia.

Be the first to see next year’s Distinctive Selections. These are the special and most unique varieties sure to be popular with your customers for years to come.

From compact flowering shrubs and hardy evergreen hedges to long-blooming perennials and versatile edible plants, we have a beautiful Distinctive Selection for every landscape.

• Download our 2023 Editorial Calendar
• Download our 2023 Distinctive Selections Guide
• Check out our Distinctive Selections sales sheets and videos 

Where can I get my Monrovia account information?

Usually you would visit our Garden Gateway tool for up-to-date availability, order status, and other information. We are currently upgrading this site to make it a better experience. Please contact your Monrovia Sales Representative for any assistance you need while we’re making improvements. 

We apologize for the inconvenience. Thank you for being a Garden Gateway user.

How do I access the current photo availability list?

Please ask your Monrovia Sales Craftsmen for photos of plants available to you.

Join in the excitement! Make our 2023 special advertising and content campaigns your own with these customizable marketing resources. This year, we'll be driving extra consumer interest in:

• Seaside Serenade® Hydrangeas
• Grace n' Grit™ Roses
• Evolution™ Coneflowers
• SunBelievable™ Sunflowers

Bee A Winner Giveaway

Generate buzz with the Bee A Winner Pollinator Plant Giveaway, exclusively for Monrovia retailers and their customers. Register to participate at https://go.monrovia.com/pollinator-contest-retailer. 

Our presentation detailing this year's program

Participating locations will be provided the following marketing assets:

• Online entry form. 
• Digital graphics for use on web, email, and on social media. Available sizes  
  
  • 1080 x 1080 (1:1 Instagram Feed Post
  • 1080 x 1920 (Instagram Story; Social Video)
  • 1200 x 630 (Facebook Post or Email Header)
  • 1000 x 1500 px (Pinterest Pin)

• Newsletter, email, and social media copy 
• Press releases 
  • Contest Announcement (pre-giveaway)
  • Contest Winners (post-giveaway)

Can I share Monrovia blog posts on our website and in our email newsletters?

Yes, please do share! We only ask that you do not copy a blog and re-post it on your own website or blog. Whether sharing in a social media post, on your website, or in an email, the best practice is to share a link to the story with a short introduction of the post, including what your audience might find the most helpful or inspiring. 

Our blog contains great ideas from landscape designers, planting combination ideas, care guides, and in-depth articles on popular plants. This content inspires confidence, interest, and motivation to bring more plants home.

Top-Performing Blog Posts to Share:

Plant Care Guides:

• 5 Steps for Growing Grapes in Your Own Backyard
• Hydrangea Care Guide
• Azalea Care Guide
• It's a wrap! Here's how to put hydrangeas to bed for the winter

Pollinator Gardening Stories:

• What to Plant to Attract Butterflies, Hummingbirds, and Bees
• Beneficial Insects for a Healthy Garden: A Visual Guide
• Best Early Spring Flowering Plants to Attract Pollinators
• Ask an Expert: Best Pollinator Plants for the Garden

Garden Design Stories:

• The New Cottage Style: Lessons in Lush, Low-Maintenance Beauty
• Lawn to Waterwise Landscape Transformation
• Modern Meadow: A Fresh Take on Pollinator Garden Design
• Elevated Edible Landscape Design

How to find other posts to share:

1. Visit our blog, Be Inspired.
2. Check out our latest posts for the most seasonally relevant stories or use the Be Inspired blog menu to find the category of story you are looking for. 
   
3. Favorite categories include our Garden Design stories, which beautifully combine expert design advice with plant lists, and inspirational landscape images; Pollinator stories, which offer plant ideas, garden tips, and design inspiration for pollinator-friendly gardens; and Garden Tips stories, which offer plant care guides, gardening tips, and how-to advice. 
4. When you find a story you’d like to share, you can share it directly from the Be Inspired blog through social media links.
   
   
   
   
5. You can also copy the URL from your web browser window and use it in your own email newsletter.

How do I share Monrovia’s social media posts?

Please share social content directly from our Monrovia accounts.

• Facebook
• Instagram
• Pinterest
• YouTube

New to social media sharing? Here's a handy guide.

How do I get the Monrovia photos I would like to use in my garden center's marketing?

As a valued customer, you may use branded photos of the Monrovia varieties in your current orders.

Please contact your Monrovia Sales Craftsman to request images.

Allow up to 14 business days to fulfill your photo request. Requests of 100+ plant photos may take up to three weeks.

Can I download photos from your website? 

No. Please do not download images from our website. Not all Monrovia images are licensed for distribution so we may not own the rights to share certain images with you.

If you accidentally use an image unlicensed for distribution, it is a violation of copyright law. (It also puts the photographers in a difficult position, as they count on licensing to help them earn their living.)

Please submit all photo requests to your Monrovia Sales Craftsman. Thank you.

How long does it take to receive the images I request?

Please allow up to 14 business days to fulfill your photo request.

Note: Requests of 100+ plant photos may take up to three weeks.

How else are you helping me reach more customers?

Monrovia uses a marketing strategy to reach out to our target audiences where they may be looking for inspiration and information: that includes paid social media, digital display, video, print, and other channels to advertise our brand and Distinctive Selections plants. We also work with writers and editors across the country to build excitement for our most unique plants and garden ideas, so that homeowners know what to look for when they visit your garden center.

Use our logos on your advertising materials to remind your customers you’re offering Monrovia plants. 

• Download guidelines here.
• Download logo art here.

Check out and share our plant videos:

• Dark Matter™ Meadow Sage
• Grace n' Grit vs Nitty Gritty Roses
• Salvia Selection
• Javelin Forte™ Spanish Lavender
• Captain Calla Lily Series
• Happy Days™ Dahlia
• Timeless™ Golden Empire™ Bidens
• SunBelievable™ Brown Eyed Girl Helianthus
• Bountiful Blue® Blueberry
• Jazzy Jewel® Amber Hibiscus
• Sirens' Song™ Heuchera
• Mangaves
• Nitty Gritty™ Roses

Or, see our collection of most recent videos here.

Share our more recent downloadable consumer guides with your customers! Review to see what varieties you should have in stock. Link to the guide from your website and social media so your consumers have design inspiration and assistance on designing/making choices.

• All of our downloadable consumer guides are collected in our Digital Guide Library.
• Backyard Habitat Guide: How to create a garden that's abundant in life and beauty
• 2022 Landscape Style Guide: Create lasting beauty with the latest style trends
• Simply Beautiful Garden Design Guide: 7 Must-have plant types for beautiful garden design
• Low Water, High Beauty: Your guide to drought-tolerant gardening in the dry West
• Shades Of Beautiful Guide to Color 10 Stunning palettes for spring and summer
• Sustainability Practices: Digital Booklet
• Rose Guide

Order your custom bedmarkers any time you want through Monrovia's online POP 1-2-3 program. Shipping depends on order sizes. Non-Spring orders may take longer to process unless noted as a "rush" which may incur cost.

• Login to POP 1-2-3

If you do not yet have an account, please contact your Monrovia sales rep to set up your account. Please include contact name, email address, garden center name, phone number, and billing address.

We have pulled together information about our current sustainability practices and are presenting them in three visually appealing versions to fit your needs. You can email or text the digital booklet, print copies of the print-alternative booklet, or print the double-sided trifold. They all contain a broad overview of what we already do to grow responsibly in our nurseries; we are doing an in-depth sustainability audit and will have more information and goals in 2023.

• Digital booklet
• Print alternatives:
  • Paper-saving, condensed-info, and double-sided trifold (best printed on the heavier 28lb office paper to avoid color bleeding)
  • 8-page booklet