Retail Programs

Marketing Programs and Support

Monrovia's marketing programs are an easy way to tie into our nationwide consumer campaigns, promote specific plant collections, and receive additional marketing support.

Participate in two or more of our Spring 2027 programs and receive:

• A complimentary free-standing display frame for your Monrovia program signage
• Program badges and searchable listings on our Find a Garden Center store locator at Monrovia.com
• Access to our Social Gateway marketing platform with easy-to-use social media posts, email templates, digital graphics, and product photography
• A $100 advertising credit for  social media advertising via Social Gateway

Carry your choice of our Landscape Legend selections and be recognized as a Legendary Partner. With a commitment by January 15, 2027 to place a qualifying order, you will receive a customized poster featuring your garden center and highlighting our tradition of enduring quality. 

Your qualifying order must be:

Scheduled for delivery in Spring 2027 (in one or multiple shipments)

Include Landscape Legends in two or more of the following categories: Roses, Hydrangeas, Conifers, Edibles

Total $3,000 or more in Landscape Legend selections as part of a minimum order. 

Get homegrown harvests of berries off to a great start by encouraging early planting of our California-grown blueberries, blackberries, strawberries, and more.

Our Berry Best consumer campaign runs April 4-11, and will be supported by ongoing consumer education and inspiration for incorporating edible fruits into the landscape.

Program participants will receive a self-standing small A-frame infographic with berry planting tips and be featured in our consumer email campaign the first week of April, directing gardeners to their local participating garden center. 

Celebrate Lavender Week with us, May 10-17, 2027

Be a Lavender Week location by showcasing this fragrant favorite for pollinators, gift giving, wellness seekers, and more. It's the perfect follow-on promo to Mother's Day, to let mom pick out the gift she really wanted.

• Choose the Monrovia lavender selections right for your region
• Display with our eye-catching POP offering our Lavender Care Guide
• Share in the consumer demand driven by our national campaigns
• Be listed in our searchable Find a Garden Center store locator at Monrovia.com, used by millions of visitors each month

Make a run on roses and become Monrovia Rose Pro Certified!

Monrovia's hardy and hand-selected roses are tougher and more beautiful than ever. Help gardeners find the right rose for them with a qualifying order to join our Winning Roses event, April 24 - May 1. Train your staff using our easy online quiz format to become a Monrovia Rose Pro Certified garden center, promoted online at Monrovia.com and with in-store signage. 

When we plant for pollinators, we all win!

Give gardeners a chance to win one of ten $500 Monrovia plant shopping sprees awarded nationwide with our Bee a Winner Giveaway. If your garden center is one of the winning locations, you'll be featured in our follow-up promotions and PR campaign. 

It's easy to participate:

• Create a display of pollinator plants with your qualifying order plus our complimentary signage
• Promote your giveaway with our marketing toolkit, linked below.
• Enroll in Social Gateway for easy marketing support — complimentary for all Bee a Winner retailers!

Consumers enter the giveaway by posting photos on Instagram. They are encouraged to feature and tag your garden center to their friends and followers. Build your social media presence and following with this easy giveaway!

After the giveaway period ends, we'll select and notify ten winners nationwide. 

Make it special, make it Monrovia 

Dress up conifers, evergreens, and winter-flowering favorites for the holidays in our two popular wrap styles to showcase gift and décor choices.